Cards to make you smile
Ling Design is among one of the longest established greeting card publishers in the UK, creating products for retailers across the UK and worldwide since the 1950s.
Our greeting card product launches are designed with every customer in mind. At Ling Design, we work closely with independent retailers and small businesses across the UK, listening to their feedback and reviewing product performance to ensure every new product launch offers them a suitable choice of greeting cards for their retail space.
Our experienced team of national area managers work closely with every customer, making regular site visits to ensure all of our retailers have a varied selection of products that cover all occasions, captions, sizes and price points suitable for their store.
Planned Display
All in one place
Effective sales come from an eye-catching display to draw in shoppers' attention.
Planning and maintaining a successful greeting card display is something we, at Ling Design, are very experienced in. We pride ourselves on being able to create a beautiful card display through our years' of experience and extensive selection of greeting cards, ensuring every sender and recipient is covered.
Our experienced team will discuss your requirements and will carefully consider each arrangement to maximise sales and make the most of available space. With more than 4,000 cards designs available at any one time, we have plenty of choice to ensure your customers find cards they love and keep coming back for more.
Bespoke Design
Just for you
Our team of passionate artists provide an unrivalled bespoke offering across greeting cards, Christmas crackers and more.
The Ling Design team have substantial knowledge and the competitive advantage of working in synergy with our parent company, Swan Mill Group; market leaders in crackers, gift packaging, tableware and party supplies.
Under our group collaborative, you will have a powerful creative force at your fingertips, so whether you have a brief in mind or just the twinkle of an idea, we have the experience and expertise to take initial concepts all the way through to manufacturing an outstanding product.
Export
Adored worldwide
Ling Design's export greeting card offering promises a team of dedicated designers to meet your requirements. Already exporting to 27 countries worldwide, our team have a wealth of knowledge on international markets.
By working with us, you also have the option of choosing from our ever-growing and best-selling greeting card collections or we can collaborate on bespoke design projects.
We encourage you to be involved in the creative process, choosing the greetings in your own language and selecting design themes, finishes and quality of board to complete the look and feel of the card.
Our Cards
At Ling Design, we release brand-new designs every two months, equating to a generous selection of more than 1,200 quality greeting cards every year across a variety of captions and price points. These include, but aren’t limited to:
- Open birthday cards
- Birthday cards for him/for her
- Milestone birthdays
- Christmas cards
- Valentine’s cards
- Mother’s Day cards
- Easter cards
- Father’s Day cards
- Thank you cards and packs
- Wedding, anniversary and engagement cards
- New baby and Christening cards
- Sympathy and Thinking of You cards
- Blank photographic cards
We always aim to present our retailers with an abundance of choice to suit their varying needs. To achieve this, we put as much time and effort into the researching and planning stages as we do the design.
We have plenty of choice across our card ranges, with plenty of best sellers that are loved by our customers and their shoppers alike. We utilise these popular collections across our carefully planned Everyday Occasions and Relations, Christmas and Spring releases to create an offering that looks beautiful on display and one you know your customers will love.
Gift Packaging
At Ling Design, we offer a full collection of premium, design-led gift packaging through our sister brand, Penny Kennedy; offering world class collections featuring iconic and officially licensed designs.
Penny Kennedy offers a huge selection of high-quality products including gift bags, wrapping paper, tissue paper, gift boxes, Christmas crackers and more. All are available in a variety of well-known designs, from William Morris and Cath Kidston to Sara Miller and Toasted Crumpet Designs, and more.
Our expert account managers cover both Ling Design and Penny Kennedy to offer a completely coordinated gifting solution; whereby a customer can buy a card and an authentic licensed present, and then wrap it in beautiful, coordinating wrapping paper and place it in a matching gift bag. Each collection presents ample visual merchandising opportunities to create displays that your customers won’t be able to resist.